ROCKFORD — Fire Department Coffee, a Rockford-based company owned and run by firefighters and veterans, and the city of Chicago have agreed to settle a trademark infringement lawsuit.
As part of the settlement, Fire Department Coffee’s name will stay the same, but it will be transitioning to a newly designed logo over the next several months, according to a news release issued on behalf of the company.
Fire Department Coffee’s logo features the letters F, D and C in an intertwined stylized monogram, similar to the logo of the Chicago Fire Department.
Chicago’s lawsuit sought to prevent the company from using the logo or a similar one and asked the U.S. Patent and Trademark Office to cancel the company’s trademark registration.
"While we don’t believe there was any wrongdoing on our part in creating our original Fire Department Coffee logo, we were able to resolve this lawsuit quickly and amicably, in conjunction with our plan to transition to a newly designed logo," said Luke Schneider, owner of Fire Department Coffee. "We’re proud to be Rockford firefighters who make quality coffee that supports first responders, and this settlement allows us to continue to focus our energy on our business and its mission."
In addition to coffee, the company also sells mugs, clothing and hats and other items found on the company’s website, www.firedeptcoffee.com.
Ten percent of proceeds from every order goes to support ill or injured firefighters and first responders.
Chris Green: firstname.lastname@example.org; @chrisfgreen